Supplyframe’s industry-leading IPO (Introductions, Promotions & Offers) ad reaches your target audience to deliver your message loud and clear, directing highly-motivated traffic to your product pages and shopping cart. 

This ad is created in-house by the Supplyframe team.

What to provide:

  • Part number / Product series number
  • Company Logo
  • Custom product description - max 50 characters
  • Call to Action (button text) - max 18 characters
  • Landing Page URL(s)
  • 3rd party tracking code (optional)

Messaging Recommendations:

  • Be product specific: Use Model#s and Name of Product
  • Use brief and concise technical specs
  • Keep the Product Description to a max of 2-3 bullet points with only the most pertinent technical specs
  • Use strong CTAs such as Download Datasheet

Landing Page Recommendations:

  • Product family or Product detail pages
  • Data sheets clearly available above the fold
  • Robust product content on landing page
    • Product features & attributes
    • Product variations (if applicable)
    • Application notes
    • Models (Symbols, footprint, 3D drawings)

Targeting Options:

  • Run of network
  • Geography
  • Products
  • Industry
  • Company

Example:

Screenshot 2024-03-28 at 11.20.10 AM.png

The XLSX file below is available for download as a checklist and guide for what to submit. If you choose to use this, please fill out the spreadsheet and submit to your Customer Success Manager and/or AdOperations at adops@supplyframe.com