Creative provided by your team.
Specifications & Requirements:
- Accepted sizes: 728X90, 160X600, and/or 300X250 standard IAB
- Unique, 3rd party tracking acceptable.
- Gif., jpg., and html files accepted.
- Max file size 35kb
- Landing Page URL
Recommendations:
- Product Specific (Use model #s, name of product)
- Use a CTA Button: CTA can get lost without using a button. The CTA should be larger and easy to find on the ad.
- Use strong CTAs such as Buy Now, etc.
- Use an image of a part or product that is being promoted ONLY.
- Less is MORE: Use title, short description, and CTA
- Use a solid background color: White backgrounds fare better.
- Abandoned Shopping Cart: Messaging such as "You forgot to check out! Come Back!" / "Finish Checking Out - 5% Off”
Targeting Options
- Run of site
- Geography
- Products
- Industry
- Company
Examples:
| The XLSX file below is available for download as a checklist and guide for what to submit. If you choose to use this, please fill out the spreadsheet and submit to your Customer Success Manager and/or AdOperations at adops@supplyframe.com |